Matt Dixon Matt Dixon

Author and Head of Financial Services

Best-selling author and CEB Group Leader Matt Dixon draws on a richly diverse background in his work, spanning financial services, sales, and customer service.

Matt has coauthored three best-selling books, The Effortless Experience: Conquering the New Battleground for Customer Loyalty, The Challenger Sale: Taking Control of the Customer Conversation, and The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results.

Currently, Matt serves as head of CEB’s Financial Services practice, where he oversees work on behalf of 13,000 executives from over 400 financial services organizations globally. The practice also encompasses CEB TowerGroupTM research, known throughout the financial services industry as the standard-bearer for financial services technology insights. In addition to the Financial Services practice, Matt leads the CEB Customer Contact and CEB Customer Experience Leadership Councils. In this capacity, he guides insight creation on all aspects of customer service strategy, management, and operations.

Matt holds a Ph.D. in political economy from the University of Pittsburgh and a BA with honors from Mount Saint Mary’s University in Emmitsburg, MD.

Mike MichalowiczMike Michalowicz

Author and Entrepreneur

By his 35th birthday, Mike Michalowicz had founded and sold two multimillion-dollar companies. Confident that he had the formula to success, he became an angel investor … and proceeded to lose his entire fortune.

Then he started all over again, driven to find better ways to grow healthy, strong companies. Among other innovative strategies, Mike created the “Profit First Formula”, a way for businesses to ensure profitability from their very next deposit forward.

Mike is now running his third million-dollar venture, is a former small business columnist for The Wall Street Journal; is the former MSNBC business make-over expert; is a popular keynote speaker on innovative entrepreneurial topics, and is the author of Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur, which BusinessWeek deemed “the entrepreneur’s cult classic.”

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